Job Description

Manager of Exhibitions & Events

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Process: multiple video interviews

Industry: Manufacturing/distribution, scientific instruments, 8 business units, 90M revenue, about 50 employees in Concord office, 6 on this team

Hours: full-time

Location: Concord, MA (free parking)

WFH situation: Hybrid (4 days per week in the office - not set in stone, but they mostly work in the office - this role also travels about 25-40% of time)

Background check: yes

Why open: Turnover. Plan and manage all tradeshows (about 30 per year) plus other events like workshops and conferences. Must have strong tradeshow experience and be able to plan and manage multiple tradeshows at once.

Must haves:

-Bachelor's degree

-6+ years of planning tradeshows and events

-MS Office (PowerPoint & Excel)

Preferred:

-Has worked in scientific, med device, life sciences or technology industries

Job Description:

The Manager of Exhibitions & Events drives event strategy, planning, organization, and execution to support the successful creation and/or attendance of events. This role is responsible for ensuring our events presence and acts as an extension of the broader regional marketing strategy supporting related marketing goals in terms of leads, ROI, and audience brand preference. The Manager is an experienced professional in planning, managing, and driving the tradeshows, events, and regional workshops as key channel to support business growth. This role is highly qualified in planning events, project management, results evaluations, and working with tradeshow agencies, trade and industry organizations, and exhibit centers. The events manager is collaborative, with strong strategic and leadership qualities, skilled at leading cross-functional teams across departments, business units, and geographies.

Responsibilities:

• Events Strategy – Lead all aspects of tradeshow presence and events management, including Kickoff meetings/goal setting, Project plans, KPIs/reporting, event analytics, messaging, design strategy, event promotions and Budget management, maintains the yearly events calendar for all business units
• External Partner Management: Agency management (exhibit, AV, install, conference etc.), Liaison to the industry Association, Contracting including: sponsorships, exhibit space, ancillary event space, vendors & suppliers
• Events Logistics Coordinate all aspects of event booth planning including: Operational logistics, instrument plans/shipping, Staff support housing, Internal communications, event amenities (food, giveaways etc.), Shipping coordination
• Event Experience – Planning for a positive brand experience for each attendee. to effectively communicate OIA’s relevant value propositions through the booth experience. Including: Booth layouts, Graphics & messaging, Instrument selection /presence
• Event Attendee Engagement: Design the strategy to attract interest and interaction with event attendees including the ability to draw in event floor traffic. Coordinate planning and execution for In-booth talks, Booth staffing, use of Multimedia & content
• Lead and Data Management: Own the process to capture attendee data including: lead capture / qualification, event app setup, lead routing, attendee data uploads to CRM, Demo scheduling

About the Candidate:

We are looking for a highly driven, organized, and proactive professional with extensive experience in event management, financial oversight, and cross-functional collaboration. They should thrive in fast-paced environments and be adept at managing complex projects from conception through to execution while maintaining exceptional attention to detail and delivering high-quality results. A Bachelor's degree in a related field and 8+ years as an events and exhibition manager experienced is required. Event planning certification such as CTSM, CEM, CMM, and/or CMP certification is preferred. This position is based out of the Concord, MA office, however, the individual taking on this position will have to have the ability to travel approximately 25-50% to support events, tradeshows, conferences and regional workshops.

The ideal candidate for this role should possess the following high-level attributes:

• Project Management Expertise: Highly skilled in developing, managing, and executing detailed project plans with a focus on high-quality outcomes.
• Event Coordination & Logistics: Proven experience in managing exhibition booth services, logistics, and event implementation from start to finish.
• Pressure Handling: Ability to excel in high-pressure, results-oriented, and deadline-driven environments, ensuring smooth event execution.
• Multitasking & Stakeholder Management: Capable of managing multiple events simultaneously across different stages, interacting with diverse business units and stakeholder groups.
• Operational & Business Acumen: Strong understanding of operational processes and business needs, enabling effective decision-making and planning.
• Lead Capture & CRM Integration: Experience with lead capture strategies at events and integrating data into CRM systems to optimize event outcomes.
• Financial Management: Proficiency in managing event budgets, invoicing, reconciliation, reporting, and forecasting to ensure financial control and accuracy.
• Deep enthusiasm for event planning, with a genuine interest in making each event a success.
• Highly motivated, fast-paced, and results-focused, with an ability to drive tasks to completion while maintaining attention to detail.
• Organized & Detail-Oriented: Excellent organizational skills, ensuring high standards and quality are maintained in all aspects of the role.
• Collaboration & Communication: Strong interpersonal communication skills, capable of building effective working relationships and influencing stakeholders without direct authority.
• Creative & Problem-Solving: Innovative and resourceful, able to approach challenges with a creative mindset and solve problems effectively.
• Flexible & Positive Attitude: A "no job too big or too small" mindset, willing to take on any challenge with a positive approach.

Presentation Skills: Comfortable presenting ideas and updates in both small and group settings, with proficiency in various communication tools (e.g., PowerPoint, Excel).

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